Faculty: Vocational School This major focuses on the principles and practices of managing organizations effectively. Students explore key areas such as strategic management, marketing, finance, human resources, operations management, and entrepreneurship. The program emphasizes practical skills and theoretical knowledge, preparing graduates for careers in management, consulting, and entrepreneurship. **Learning Objectives:** - Understand business management and organizational behavior. - Develop skills in strategic management, marketing, finance, and human resources. - Learn techniques for operations management and entrepreneurship. - Explore business ethics and legal frameworks. - Analyze business environment challenges and opportunities. - Develop leadership, communication, and problem-solving skills. **Major Outline:** 1. **Introduction to Business Management** - Overview of business management and organizational behavior. 2. **Strategic Management** - Principles and techniques for strategic planning and implementation. 3. **Marketing** - Fundamentals and techniques for market research and campaign execution. 4. **Finance** - Principles and techniques for financial planning and decision-making. 5. **Human Resources** - Fundamentals and techniques for managing and developing human capital. 6. **Operations Management** - Principles and techniques for optimizing operational efficiency. 7. **Entrepreneurship** - Principles and techniques for starting and growing new business ventures. 8. **Business Ethics and Law** - Principles of business ethics and understanding legal frameworks. 9. **Practicum in Business Management** - Real-world business management experiences through internships and projects. 10. **Capstone Project in Business Management** - Comprehensive project applying learned skills in strategic management, marketing, finance, or entrepreneurship. **Assessment Methods:** - Strategic management plans, marketing campaigns, financial analyses, HR strategies, operations management projects, business plans, ethical consideration papers, practicum reports, capstone projects, group projects, and internships. **Recommended Textbooks:** - "Principles of Management" by David A. Fred and Mary Lynn Stoll. - "Strategic Management" by Michael A. Hitt et al. - "Marketing Management" by Philip Kotler and Kevin Lane Keller. - "Financial Management" by Timothy J. Gallagher and J. Ashley Robinson. - "Human Resource Management" by Gary Dessler. - "Operations Management" by Jay Heizer et al. - "Entrepreneurship" by Bruce R. Barringer and R. Duane Ireland. - "Business Ethics" by O.C. Ferrell et al. **Prerequisites:** Basic knowledge of business principles and economics. Suitable for students interested in management, consulting, and entrepreneurship. **Major Duration:** Typically 4 years for a bachelor's degree, including coursework, projects, practicum, and internships. **Certification:** Graduates may receive a degree in Business Management and pursue professional certifications in related fields. **Target Audience:** Aspiring business managers, consultants, entrepreneurs, and professionals seeking careers in business management and related fields. This major equips students with the practical, theoretical, and leadership skills needed to excel in business management, supporting careers in various business fields.